Every event where DataPath exhibits needs an attention-getting tradeshow booth, signage, collateral and giveaways. The more inviting the booth, the more foot traffic, which means more leads and happier salesmen. In 2016, DataPath expanded our event marketing presence with new booth designs in a variety of sizes to meet all the needs and budgets for a variety of shows and venues. With 20-foot and 10-foot booths, flooring, video presentations, and custom seating, sales and marketing have an inviting space to discuss Benefit Administration with clients. I pitched the design concepts with photoshop mockups on examples that met our budget needs, created the large format designs and special collateral and signage for each event.

Example of a mockup to pitch the design/concept.