© 2013 jobymiller Edgeware Mandoline Slicer Packaging

Edgeware Housewares Packaging Line

I have been lucky to work on some great packaging designs such as Edgeware’s line of sharpeners and housewares. Edgeware produces some great kitchen tools and sharpeners, and together with Minshall & Minshall Creative, and with Mark Matthews of North Little Rock on photography, we produced an entire line of complimentary top-tier retail packaging. These boxes are on shelves at Williams-Sonoma, Target, Wal-Mart, etc, and needed a high-quality and value feel. We achieved that quality look through professional copy layout, large graphic panels shot on reflective black and grey plexi-glass.



These package designs include domestic as well as international multi-language versions. We produced the designs and prototypes in Little Rock, and distributed the artwork to retail manufacturers in China for mass production. In addition to each package layout, the boxes include Owner’s Manuals for each model, with illustrated figures and multi-language page-layout.